A painting of the Battle of Borodino. In 1812 Napoleon invaded Russia. At Borodino at the gates of Moscow, Napoleon won a decisive victory against the Russian army. This was the bloodiest battle in modern history. There was appalling loss of life on both sides. Napoleon waited outside Moscow for the surrender party. No one [...]
I have a client who sells cars. He is a master at this. He told me about the process. I watched him go through all of the intricate detail of the sales process with his team. He knows the process inside-out. He often illustrates the dynamics of closing a sale. Buying a car is [...]
Children singing in the company reception. A window washer writes a message on the window. A lush pot plant is delivered as a surprise. What do these stories have in common? They are creative ways sales people have attracted the attention of prospects. In the first, the celebrated salesman, Anthony Wainwright got the attention of [...]
There is no single personality-profile for the best sales person. Forget what everyone else is like. You have the perfect profile for you. So let’s get on with this business of marketing and selling.